general questions
what is your online brother?
Your Online Brother is an Aboriginal-owned education and media business founded by Jordan Hindmarsh-Keevil.
YOB explores complex and often difficult conversations around Aboriginal Australia, reconciliation, mental health, trauma, identity, culture and human behaviour.
Through education, storytelling and raw conversations, YOB challenges stereotypes and one-dimensional narratives, translates complex ideas into everyday language, and helps people look one layer deeper into themselves, each other and the world around them.
Does Your Online Brother provide counselling, therapy or crisis support?
No. Your Online Brother provides education, lived-experience perspectives, community-focused content and educational programs.
We do not provide counselling, therapy, diagnosis, medical treatment or crisis intervention.
If you or someone you know is struggling and needs support, please visit our Get Support page for information on appropriate services.
If someone is in immediate danger or their life is at risk, call 000 immediately.
did you get my message on social media?
Your Online Brother receives a high volume of messages across social media, with content averaging 2–4 million views each month on Instagram alone.
Jordan may have seen your message but may not always have the capacity to respond personally. Unfortunately, some messages may also be missed entirely due to the volume of messages received.
If your enquiry is important, business-related, relates to the Aboriginal Mental Health Course, or requires a response, please contact us through the website rather than relying on social media DMs.
Is Jordan white or Aboriginal?
Both. Jordan comes from both Aboriginal and non-Indigenous Australian ancestry.
One side of his family is Gamilaraay (Aboriginal), while the other is English-Australian.
Jordan often speaks about growing up between these different backgrounds and how this has shaped his approach to identity, reconciliation and understanding different perspectives.
Why does jordan swear
so fucking much?
There’s a method to the madness.
Jordan swears because that’s genuinely how he speaks. Your Online Brother was built around having raw, relatable conversations without turning education into something overly polished, clinical or corporate.
It’s also intentional. Humour, everyday language and the occasional swear word can help make difficult topics feel more approachable, particularly for people who may switch off from traditional, formal styles of education. Like the youth he mentors.
Jordan isn’t trying to be a suit-and-tie educator. He speaks to his audience the same way he speaks in real life, and that authenticity is an important part of Your Online Brother.
What does jordan believe politically?
Jordan often describes politics as a funny circus to watch.
He does not identify as politically left, right or centre and prefers to form his views issue by issue rather than aligning himself with a particular political tribe.
Jordan believes people across the political spectrum can hold valid concerns and perspectives, while also being wrong, biased or missing important context.
A big part of Your Online Brother is trying to understand why people believe what they believe, challenge binary thinking, and find the nuance that can get lost when everything becomes “us versus them.”
is jordan religious?
Jordan considers himself agnostic and does not identify exclusively with any one religion.
He is deeply interested in religion, spirituality and philosophy, and draws inspiration and practices from a number of different traditions. He is particularly influenced by the Bhagavad Gita, with Eknath Easwaran’s translation being a personal favourite.
Jordan also practises and respects his traditional Aboriginal Lore, which forms a separate and important part of his cultural identity and life.
Where is your online
brother based?
Your Online Brother is based in New South Wales, Australia, and works with individuals, communities and organisations across the country.
Jordan also regularly travels to communities across Australia to build relationships, listen, learn, create educational content and help connect people with Your Online Brother's community initiatives, including funded access to the Aboriginal Mental Health Course.
business questions
Is Your Online Brother a charity or not-for-profit?
No. Your Online Brother Pty Ltd is a for-profit, Aboriginal-owned business. The Pay It Forward initiative is part of the Aboriginal Mental Health Course and is not operated as a charity or not-for-profit.
Does Your Online Brother work with businesses and organisations?
Yes. Your Online Brother works with businesses, community organisations and other organisations across education, community initiatives, sponsorships and partnership opportunities.
Our work remains strongly community-focused, with a particular emphasis on grassroots initiatives, local communities and working directly with the people our programs are designed to support.
We also welcome opportunities to work with organisations and businesses that genuinely align with our work and the communities we support.
For organisational enquiries, bulk course access, community sponsorships, collaborations or other opportunities, please contact us directly.
Is your online brother 100% Indigenous-owned?
Yes. Your Online Brother is a 100% Aboriginal-owned business, founded and owned by Jordan Hindmarsh-Keevil, an initiated Gamilaraay man.
Your Online Brother is Supply Nation Registered and NSW Indigenous Chamber of Commerce Assured.
ABORIGINAL MENTAL HEALTH COURSE
WHAT IS THE (amhc) aboriginal mental health course?
Is my contribution a tax-deductible donation?
No. Pay It Forward contributions are not charitable donations and are not tax-deductible.
How quickly will a funded place be used?
There is no guaranteed timeframe.
Some places may be distributed quickly, while others may remain available until an appropriate participant or community opportunity is identified.
We're continuing to build relationships with individuals, organisations and communities across Australia so funded places can progressively reach people who may benefit from them.
Where does my
contribution go?
Your contribution helps fund access to the Aboriginal Mental Health Course for Aboriginal people who may otherwise be unable to afford the course.
A $247 contribution funds one full course place. Smaller contributions are combined until they collectively fund a full place.
The Pay It Forward initiative is about funding access to the course, rather than donating money into a separate charitable fund or project budget.
What happens to the $25, $50, $75 or $100 contributions?
They are pooled together. Once combined contributions reach $247, another full Aboriginal Mental Health Course place is considered funded and becomes available for distribution.
What happens if a funded place hasn't been allocated yet?
It remains available.
A funded place does not disappear simply because somebody hasn't accessed it immediately. It remains part of the available pool of Pay It Forward places until it can be distributed.
Can I get a refund on a Pay It Forward contribution?
Pay It Forward contributions fund Aboriginal Mental Health Course places, which are progressively made available to eligible participants and communities.
Because funded places may be pooled, allocated or made available following your contribution, we do not generally provide refunds for change of mind on Pay It Forward purchases.
If you believe a payment was made in error, duplicated, unauthorised, or there is another issue with your purchase, please contact us as soon as possible and we will review the circumstances.
Nothing in this policy excludes or limits any rights you may have under the Australian Consumer Law.
Will I know exactly who receives the place I funded?
Generally, no.
Funded places are distributed to eligible individuals and through community organisations and partnerships as opportunities arise. Contributions and recipients are not individually matched.
This also helps protect the privacy of people accessing the course.
where can i recieve updates?
Jordan shares updates through Your Online Brother’s social media channels, particularly Instagram Stories and the YOB Community channel on Instagram.
You can also subscribe to the Your Online Brother email list for important updates, including news about the Aboriginal Mental Health Course, Pay It Forward initiative, community work and other YOB projects.
If you’ve previously purchased or contributed and aren’t receiving emails, you can subscribe again through our website to make sure you don’t miss future updates.